Corporate History:
When Casey Communications was retained to document the history of a food retailer
commemorating its 50th year in business, the client expected a 40-page brochure.
What it received – much to its delight – was a bound, 100-page corporate history and
a companion video used for new employee orientation.

Marie Casey, president of Casey Communications, spent more than 80 hours interviewing the one surviving company cofounder. In addition, she interviewed past and present executives and employees and reviewed volumes of documents, photographs and memorabilia dating back to the chain's founding. She directed a team of specialists in
graphic design, photo preservation and genealogy to ensure an accurate and visually
compelling finished product. The company was so pleased with its book that 10 years
later, at its 60th anniversary, it retained Casey to expand and update the history to
150 pages.

Corporate histories are a highly specialized communications product that Casey
Communications is uniquely prepared to provide. In the case of the food retailer, the
surviving cofounder died prior to its 52nd anniversary. Had Casey not chronicled his
memoirs, they would have been lost forever.

Ad Campaigns That Work

A Legacy Tribute

A Winning RFP, Despite Political Shenanigans

Bankruptcy Re-Branding and Turn-Around

Crisis Communication

Corporate History

Establishing Brand Recognition

Establishing a New Company in a Mature Industry

Making the Most of a Grand Opening

Public Policy Education

RUSH! PR Blitz Nets $4.5 Million in Media Value

Special Events: Planning a Week-Long Annual Meeting

Special Events: Planning a Meaningful Groundbreaking